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Go-to-Market
from Strategy to Execution

Let's create your GTM Strategy and Sales funnels.

My mission is "to help your business growth"

Pasquale Rufrano
Home: Benvenuto

About Me

I am Strategic Business Advisor with over 13 years of experience in senior roles.

I am a start-up Mentor a Strategic Advisor focused on sales acceleration, lead generation and international business development as well as fundraising strategy & Plans for B2B SaaS startups (and more).
 
Father of 3 boys, sport enthusiast and former professional water-polo player. . . 

My Expertise

- Strategic Planning: multiple senior roles at corporates (2x) covered, direct reporting to CEOs; Resp. on 10+M program budget; 500+ resources managed; 3x founder, angel, scout and startups mentor 

- Sales: Track record of successful projects helping B2B and B2B2C companies.  300% avg increase by project. Creation of market penetration plan, Go-to-Market Strategy and Sales Funnels. Over 15+ years of experience

- Fundraising strategy & plans: From Data Room creation to pitching

- People management: In my career I set up teams up to 40+ resources on multiple locations. I acted as unique point of contact between divisions. I have been a people manager and a mentor

About me 1

Sales Training

GTM Strategies

Building and leading Sales Teams

Market penetration & consolidation

20+ 

Accelerated companies

YEARLY

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Strategic Advisory

Coaching

Fractional VP Sales

Head of Growth

15+

Years of experience leading complex projects B2B, B2B2C

Lead Generation

Lead Nurturing

Negotiation

Close Deals

300%

Revenue increase avg. 

Set up of process and sales team from scratch.

Overall efficiency improvement

It's time to grow your business!

Work with me 1

Check all the information about the various modules and purchase it following the links.If you want to know more let's speak!

Live Session

Validate your idea

4 weeks

Ideal for new company's founders, startups and businesses that are looking for a tailor made GTM Strategy to validate their idea.

You will get a tailor made Go-to-Market Strategy focus on your needs. 

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Fractional 

Scale the Market

6 months (+)

If your interested in strategic consulting/coaching for your personal development or your company get enrolled in the program.

Ideal for founders, CEOs, senior managers and startups that are looking to scale the market.

Testimonials

What they say

Why MY3E?

MY3E is a sales and business development agency.

With over 15 years of experience in sales and in building and scaling teams.

I come in and work with you, building and scaling your team with predictable and repeatable processes in a timely manner.

I accelerate on average 30 to 40 teams/companies yearly!


I work with early stage companies to help them set up sales strategies and plans
to validate their idea.

As well as more mature companies that need advanced GTM strategies to consolidate and scale the market. 


HOW I WORK

MY3E approach is a combination of traditional sales methods partnered with modern digital techniques to achieve marketing success and maximize every sales opportunity.

I often work as a fractional senior manager thanks to my tactical experience in sales to define and execute the best sales solution.

 

"Pasquale is a very knowledgeable and experienced sales advisor, a true professional in his field. He has been an invaluable asset to our company's success. We have seen great growth in the number of leads we generate, and Pasquale has helped us reach out to new customers in a very structured manner with targeted messages that resonate well with them. I would definitely recommend him if you're looking for someone who will help you grow your business!"

Joe Sutcliffe

Co-founder OCOYA

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